Operations and Supply Chain Management for MBAs, Paperback, 6 Edition by Meredith, Jack R.

Paperback: 6 Edition
Brand New
9781119239536
1119239532

Publication Date: 2016-01-11
Publisher: Wiley
Paperback : 372 pages
Edition: 6 Edition
Author: Meredith, Jack R.
ISBN-10: 1119239532
ISBN-13: 9781119239536

Product Description Operations and Supply Chain Management for MBAs, 6th Edition, provides an introduction to the basic concepts of operations and supply chain management with a strategic, conceptual, and contemporary approach.  Specifically written with the needs of MBA students in mind, current topics such as supply chain management, the balanced scorecard, and yield management, as well as those specific to marketing, finance and other majors are explained with less quantitative and more conceptual content.    With a concise format, this text is designed to allow professors to tailor the course through supplementary cases and other materials for the unique nature of various MBA programs and student populations. From the Back Cover Did You Know? This book is also available as a Wiley eText. The Wiley eText is a complete digital version of the text that makes time spent studying more efficient. Course materials can be accessed on a desktop, laptop, or mobile device―so that learning can take place anytime, anywhere. A more affordable alternative to traditional print, the Wiley eText creates a flexible user experience: Access on-the-go Search across content Highlight and take notes Save money! Purchase the Wiley eText from www.WileyStudentChoice.com